Dime Labs helped lead the creation of captivating videos for Curry Brand over the past 3 years, focusing on crafting scroll-stopping content that resonated with basketball and shoe culture enthusiasts. From concept to delivery, we provided comprehensive services including creative direction, filming, editing, and VFX to produce standout promotional videos such as the Curry 8 Tech video, behind the logo feature, and various new shoe release campaigns. Our work played a pivotal role in setting the visual tone for Curry Brand and driving engagement with viewers, ultimately contributing to the successful launch of the brand.
CLIENT Curry Brand | CREATIVE Triple Threat Co. | POST PRODUCTION Dime Labs | CREATIVE DIRECTOR Ashton Owens | PRODUCER Val Middleton, Casey Oneil | DP Karsten Winegeart | MOTION GRAPHICS Karsten Winegeart | ANIMATOR Chase Layman | EDITOR Karsten Winegeart | SOUND MIX Daniel Kerr











